Sunday, May 24, 2020

Essay An Analysis Of The Jungle By Upton Sinclair

In the early 1900s life for Americas new Chicago immigrant workers in the meat packing industry was explored by Upton Sinclairs novel The Jungle. Originally published in 1904 as a serial piece in the socialist newspaper Appeal to Reason, Sinclairs novel was initially found too graphic and shocking by publishing firms and therefore was not published in its complete form until 1906. In this paper, I will focus on the challenges faced by a newly immigrated worker and on what I feel Sinclairs purpose was for this novel. In the early 1900s a newly arrived immigrant worker faced numerous challenges that had to be overcome. Often times literally arriving with the clothes on their back and a few meager dollars, it was crucial for these†¦show more content†¦While not all of these examples have a direct monetary impact, each of the dealings associated with them does which in turn motivates the parties involved to make decisions and perform actions outside the normal scope for their character. The third challenge faced by new immigrants was acquiring and then keeping steady work. Although the Packingtown in Chicago was in a constant state of activity, the sheer number of available workers and the rule of supply and demand made it difficult for some to find work. It was not uncommon for some workers to stand at the plant doors for weeks before being selected. And once a person was chosen to be a worker, they had to labor at a fever pitch to make sure they were retained. That being said, the workers problems did not end once they found steady employment. Employers were harsh and unforgiving in how they treated their employees. For example, if an employee was one minute late they were penalized an hours pay. If they were 20 minutes late they forfeited their employment. Worse yet, if they were injured or hurt on the job the company takes no responsibility and the worker is forced to recuperate on their own time without payShow MoreRelatedAnalysis Of The Jungle By Upton Sinclair1853 Words   |  8 Pagesand many began pointing fingers at the Capitalist system. Pieces like Upton Sinclair’s The Jungle, added to the voices criticizing the hellish society into which Capitalism had begun to morph America into. Sinclair depicts the struggles, strife, and trauma of the working class, through various shifting voices, including the those of the many workers who sought relief in alcohol. Fleshing out the problem beyond face value, Sinclair uses precis e choices in language and style as a gateway to covertlyRead MoreAnalysis Of Uptons Sinclairs The Jungle1084 Words   |  5 PagesPrimary Source Paper Uptons Sinclairs The Jungle from 1906 is a fictional book from the progressive era. Even though The Jungle is a fictional novel, it described conditions that were real during the progressive era, such as working class poverty and harsh working conditions. The novel was written as a way to exploit the real lives of working citizens at home and at work. In chapter nine of The Jungle, Upton Sinclair talks about the lives that the working-class experiences at work. They are horribleRead MoreEssay on An Analysis of the Jungle by Upton Sinclair1396 Words   |  6 PagesIn the early 1900s life for Americas new Chicago immigrant workers in the meat packing industry was explored by Upton Sinclairs novel The Jungle. Originally published in 1904 as a serial piece in the socialist newspaper Appeal to Reason, Sinclairs novel was initially found too graphic and shocking by publishing firms and therefore was not published in its complete form until 1906. In this paper, I will focus on the challenges faced by a newly immigrated worker and on what I feel SinclairsRead MoreAnalysis Of Upton Sinclair s The Jungle 811 Words   |  4 PagesOne of the most famous muckrakers was Upton Sinclair. He was best known for publishing The Jungle which uncovered the atrocities of the meat packing industry. He was born and raised in Baltimore, Maryland. Thr oughout his upbringing, he was able to experience the way both the poor and rich lived because of his parents and grandparents, respectively. He later went on to study law at the university level but stopped in order to work on his writing. Upton Sinclair disguised himself and went undercoverRead MoreAnalysis Of The BookThe Jungle, By Upton Sinclair1636 Words   |  7 Pagesâ€Å"The Jungle† is a novel by a renowned author by the name of Upton Sinclair. He is an American author who had an interest in addressing the improper conduct of the political and business class. He was born on September 20, 1878, in Baltimore, Maryland. As an author, he was able to publish several novels addressing important issues in the society. His novels include â€Å"The Springtime and Harvest,† which was his first novel in 1901 and â€Å"The Jungle† among many others. Through his work and dedication, heRead MoreAnalysis Of Upton Sinclair s The Jungle 2028 Words   |  9 Pagesâ€Å"I aimed for the public’s hearts, and by accident I hit it in the stomach.† This quote was in response to the reaction of Upton Sinclair’s ground breaking exposà ©, â€Å"The Jungle†. On February 26, 1906 Sinc lair shocked the Nation by exposing the horrors of slaughter houses and meat packing plants. Thousands of people have died from food-borne illnesses. E-coli, along with other diseases resulting from filthy food processing was revealed as the murderer. As shocking as it might have been back thenRead MoreAnalysis Of The Jungle And Good Enough By Upton Sinclair1567 Words   |  7 Pagesleading to the inevitable evolution of the challenges immigrants face after arriving to a new country. The analyzation of immigration literature gives readers valuable insight into the lives of immigrants and the hardships they face. The Jungle by Upton Sinclair follows the lives of a Lithuanian immigrant family in the early 20th century as they strive to attain success by working in the meatpacking industry of Packingtown, Chicago, while Good Enough by Paula Yoo is set in the 21st century as first-generationRead MoreRhetorical Analysis of the Jungle Essay example872 Words   |  4 PagesRhetorical A nalysis of Upton Sinclair’s The Jungle The Jungle, being a persuasive novel in nature, is filled with different rhetorical devices or tools used by Sinclair to effectively convey his message. Sinclair’s goal of encouraging change in America’s economic structure is not an easy feat and Sinclair uses a number of different rhetorical devices to aid him. Through his intense tone, use of periodic sentencing, descriptive diction and other tools of rhetoric, Upton Sinclair constructs a movingRead MoreEssay about Rhetoric Analysis of the Jungle809 Words   |  4 PagesRhetoric Analysis of an excerpt from The Jungle by Upton Sinclair Rhetorical devices are used to strengthen writing and add dimension. When used properly, they add layers of complexity to any prose as well as further evidence for an argument. No one understood this better than Upton Sinclair. Four strong rhetoric devices are periodicity, the Rule of Three, metaphor and rhetorical questions. Sinclair masterfully demonstrates these in a speech featured in his novel, The Jungle. Read MoreUpton Sinclair s The Jungle1989 Words   |  8 Pagesthe Haitians. Upton Sinclair seemed to have a similar view of the Lithuanian immigrants of the 1800s. Upton Sinclair is the author of The Jungle, a book that follows a family of Lithuanian immigrants as they travel to and try to make their way in America. Sinclair used the book to speak out about the issues of America through the eyes of immigrants, including the economic system and the corruption within the government. The question this paper is required to answer is if Upton Sinclair adequately portrayed

Wednesday, May 13, 2020

Overviews of Lyons Partnership v Ted Giannoulas Free Essay Example, 3500 words

In Lyons Partnership V. Ted Giannoulas case, the district court ruled that there was no evidence sufficient to sustain a consumer-confusion case. This was reached after it was ruled that the defendant s use of barney-like mascot was a parody. In addition to dismissing the case, the court further awarded attorney s fees to the defendant. As a result, the plaintiff appealed to have both decisions overturned at the Appeals Court. Even though Lyon fiercely contested the decision by the district court, the rule at the Apeals court was no different. The judges reasoned that the use of the Barney-like mascot as purely parody and termed Lyons argument as meritless. Andrew Brown was a professional athlete who had sought the services of one Robert Woolf who happened to be both a sports agent and an attorney. The plaintiff sought punitive damages, compensatory as well as an imposition of a particular trustee fee. Apparently, the defendant had received money on behalf of the athlete but justif ied it to be his for the services offered. In 1983, a district court in Indiana was the first place the parties took the case where it was argued for some time. We will write a custom essay sample on Overviews of Lyons Partnership v Ted Giannoulas or any topic specifically for you Only $17.96 $11.86/page This is because there lacked evidence to prove that both parties had agreed on how the agent was to negotiate with other clubs. The court reasoned that there were credibility issues on the part of the agent. Similarly, there was no sufficient proof for a trial concerning misrepresentation.

Wednesday, May 6, 2020

Affirmative Action And Admissions Policies Essay - 2002 Words

Affirmative action has historically been utilized to ameliorate past injustices endured by minorities of color. In 1978 the Supreme Court of the United States ruled race may be considered when used amongst several factors, as part of university admissions policies (Regents of the University of California v Bakke, 1978). The Supreme Court opinion allowed postsecondary institutions to incorporate affirmative action policies into their admission process. Ever since the Bakke decision affirmative action has been challenged in court. However, the Supreme Court has constantly ruled affirmative action permissible when used in a holistic manner. In the meantime, several states have banned affirmative action policies via legislation or voter initiatives. These states include Texas, California, Florida, Washington, Michigan, Nebraska, Arizona, and Oklahoma. In 2014, Hersch found â€Å". . . the probability of earning a graduate or professional degree from any institution is strongly influenc ed by the status of undergraduate institution† (2014, p.2). Hersch’s findings are important in context as much of the following research explores the link between affirmative action and admission to prestigious universities. Overall, this paper examines the effects of affirmative action bans on students of color and how their chances of enrolling in graduate school may be negatively impacted. Literature Review Alon and Tienda (2007) set out to explore two concepts. First, examine the post-secondaryShow MoreRelatedAffirmative Action: Prejudice in the College Admissions Process941 Words   |  4 Pagesthe college admissions process in the case of Fisher v. University of Texas. Since then, affirmative action has become a big issue in the media; however, many people still do not even know what affirmative action is. Affirmative action is a policy to prevent discrimination on the basis of â€Å"color, religion, sex, or national origin.† Overall, it favors minorities that are often discriminated. It might sound like an excellent policy; however, the use of this policy in the college admissions process isRead MoreThe Precedency: Supporting the Affrimative Action Essay1486 Words   |  6 PagesAffirmative action is a government policy that gives opportunities to minorities, women, and any group who has been the victim of discrimination in the past. Affirmative action is the outcome of th e 1960’s Civil Rights movement, growing out of the Civil Rights Act of 1964 which outlawed discrimination based on race, ethnicity, or gender. It was the 1978 Supreme Court decision, The Regents of the University of California v. Bakke, which allowed for the use of race-based preferences as a means ofRead MoreAffirmative Action and Higher Education Admissions Essay1664 Words   |  7 PagesIntroduction Known as one of the biggest obstacles in higher education to date would arguably be the use of affirmative action within the higher education admission process for both private and public institutions (Kaplin Lee, 2014; Wang Shulruf, 2012). The focus of current research is an attempt to either justify or deny the use of affirmative action within current practices through various higher education institutions, and though any one person could potentially be swayed to side withRead MoreCollege Admissions Vs. Affirmative Action1536 Words   |  7 PagesCollege Admissions Race â€Å"Congratulations! You have been granted admissions to one of the most prestigious universities in the world and have been chosen from among hundreds of thousands of applicants to attend our university.† These are the sentences that every high school senior dreams of seeing, however, it has become a more difficult task as the college admissions process has become increasingly competitive. Complicating the admissions situation is the fact that most elite universities give extraRead MoreAffirmative Action : An Unfair Tool For Disadvantaged Minority Students857 Words   |  4 PagesAffirmative Action admission policies have been highly criticized since their enactment in the 1960’s. Conservatives see affirmative action as an unfair tool for underachieving minority students rather than a policy to correct past racial inequalities and promote a diverse learning environment. This ideology of affirmative action is portrayed in Jim Huber’s political cartoon, number 1 on the list. Penned for a conservative audience, Huber’s political cartoon argues against affirmative action by suggestingRead MoreLegal Writing1315 Words   |  6 PagesAffirmative Action College Admissions 2 Abstract Affirmative action has been a strong subject of discussion and debate for more than 30 years. Its use in college admissions has even been heard and ruled by the U.S. Supreme Court. Affirmative action is in essence, a policy or procedure developed by numerous institutions of higher learning to attempt to diversify their student bodies racially and by ethnicity. Looking closer at this procedure will display the advantages and disadvantages ofRead MoreAffirmative Action : Discrimination And Ethnicity Essay1459 Words   |  6 PagesLucia Lopez Intro to Philosophy Professor Gill Affirmative Action In â€Å"Arguing Affirmative Action,† Harvard professor Michael J. Sandel discusses the arguments that have arisen from the entry of affirmative action into practice. Affirmative action refers to admission policies, in this case put into effect by universities, that provide equal access to education for groups that have been historically excluded or underrepresented, such as women and minorities. In his essay, Sandel asks whether itRead MoreAffirmative Action Is The Most Important Modern Anti Discrimination1578 Words   |  7 PagesColumbia in the United States of America once said that â€Å"affirmative action is the most important modern anti-discrimination technique ever instituted in the United States. It is the one tool that has had a demonstrable effect on discrimination. No one who knows anything about the subject would say it hasn t worked. It has certainly done something, or else it wouldn t have provoked so much opposition†. This means that affirmative action is a modern anti-discrimination technique that has beenRead MoreEssay on Affirmative Action in College Admissions1132 Words   |  5 PagesAffirmative Action in College Admissions Affirmative Action has become one of the most controversial issues regarding college admissions. It is an issue that exposes profiling to its highest extent. Race, gender and income now become vital factors in education opportunities. Affirmative Action is the procedure that is used as a criteria in admissions that will increase the points a college applicant receives on their application evaluation based on the previous factors. Whether race should beRead MoreRace and The Affirmative Action Policies1244 Words   |  5 PagesThe utilization of race in affirmative action policies in higher education has been a topic of contention for several decades now. Since the passing of the Civil Rights Act of 1964, we have seen some of the most heated debates over the fairness of affirmative action and the impacts on society the utilization of race creates. With such pending questions on fairness and of the constitutionality of affirmative action policies two major Supreme Court cases have arisen, University of California Regents

Dante’s Inferno Free Essays

Using support from the piece, do you believe the penalties suit the crime? Yes , I believe it, because i believe in the rule â€Å"eye for an eye†, and i believe to and in the story explained me that God created hell to satisfy His need for justice suggests that He would apply the same sense of justice to the assignment of punishments. and one the line that Dante’s Inferno used come from the inscription found above the gates of hell. It speaks of enduring suffering eternally, and warns the condemned to â€Å"abandon every hope† (canto III. We will write a custom essay sample on Dante’s Inferno or any similar topic only for you Order Now ). The condemned are warned not to hold out hope for anything, including the hand of God Himself. The correlation that Dante establishes between the sins a soul commits on earth and their punishment in hell is impossible to overlook. The wrathful attack one another (canto VII), the gluttonous are forced to eat excrement (canto VI). The inscription over the gates of hell in canto III clearly states that God, or the Divine Authority, was urged on by His sens of justice to create hell (canto III. -5) God created hell to punish sinners, and the applicability of hell’s specific punishments reinforce the idea that God made it for a definite purpose. What are some differences between Upper and Lower Hell? Hell is divided into two parts: the upper hell consisting of 5 circles and the lower hell composed of 4 circles. The Wretched of the lower hell are held â€Å"in anger† by God and not the upper hell. The upper hell has to do with sins of incontinence, which is dropped by a temptation. The Wretched of the upper hell have lost â€Å"control â€Å", that’s mean with no resistance for his dedication to the fervor of passion, not a true evil inside, which excludes them from the â€Å"wrath. † The lower Hell is when a sin is planned that is, for the human act whose purpose is to affect another human being, with physical damage to the person or his things, or fraud that is also object of physical or moral harm. What are some differences between Dante’s perspective of Hell and yours? The Dante’s perspective of hell is depicted as a â€Å"funnel† made up of 9 concentric circles, beginning the journey through the largest of them as you go shrinking circles will, hell is divided into nine concentric circles, as below comes more cruelty is present. for me in general idea God created hell for the sinners and all that was committed here on earth will pay, but about 9 circles, I do not think, because I think there are many thousands of sin and between sin and other sin there is no difference, everything is paid in life, and that’s why God created hell, the only salvation is Jesus Christ. How to cite Dante’s Inferno, Papers Dante’s Inferno Free Essays Dante Algheri’s poem, the Inferno, attempts to perfect the concept of Divine Justice. Main Christian religious ideals and Dante’s political views and past encompass the concept of Divine Justice. Dante, born in 1265 in Florence, Italy, belonged to a family intensely involved in the political scene at a time of upheaval and unrest. We will write a custom essay sample on Dante’s Inferno or any similar topic only for you Order Now Dante augmented his political standing by holding several public offices at a time of political unrest, and further, exiled from Florence. Dante’s political beliefs and past reflect the essence and spirit of divine justice in the Inferno. At the opening of Canto III, inscribed at the gate of Hell, reveals it as a place constructed by Divine Justice, Omnipotence, and Love. â€Å"Through me the way into the suffering city†¦ Justice urged on my high artificer; my maker was divine authority, the highest wisdom, and the primal love†¦Ã¢â‚¬  (21). This inscription sets a religious tone, and implies that justice would be substantiated by strict doctrinal Christian values. While The Inferno, a strongly religious poem influenced by Christian morality, Dante incorporates his political ideals in his attempt to define Justice. Dante places numerous political figures through out the different levels of Hell. Farinata, the leader of the Gibellines in Florence, the party that opposed Dante’s Guelphs resides in the sixth level of Hell. Another Guelph, Brunetto Latini, Dante’s teacher at his university and a sodomite, resides in the seventh circle of Hell. Also, in the Seventh circle of Hell, Dante reveals his disdain for Florence, when he talks to three Florentine souls, expressing that arrogance reigns the damned city, â€Å"Newcomers to the city and quick gains have brought excess and arrogance to you, o Florence† (147). Dante reveals the corrupt political nature of Florence by placing numerous Florentine souls in Hell. More importantly, Dante reveals the epitome of injustice through the corruption and turmoil of Florence. While religion, a guiding force behind Dante’s vision of divine justice, Dante’s political views came to contradict important Christian doctrine and the Catholic Church. In the Eighth circle of Hell, Dante expresses his greatest criticism of the Catholic Church by placing Pope Nicholas III. Dante shows the Pope no pity, â€Å"stay as you are, for you are rightly punished,† (173) and further scorns all corrupt churchmen, â€Å"I’d utter words much heavier than these, because your avarice afflicts the world: it tramples on the good, lifts up the wicked. (173) Dante suggests a key factor to achieving justice, a separate but equal Church and state. In the ninth circle of Hell, Dante places the still living, Florentine souls Bocca defli Abata and Fra Alberigo, as traitors against their guests. Dante illustrates the worthiness of their punishment and the corruption they have caused in Florence, Ah, Genoese, a people strange to every constraint of custom, full o f all corruption, why have you not been driven from the world? For the foulest sprit of Romagna, I found one of you such that, for his acts, in soul he bathes already in Cocytus and up above appears alive, in body. (309) Dante expresses the intensity of the corruption in Florence, and demonstrates this by placing two Florentian souls in one of the worst levels of Hell. More importantly, by placing these souls in Hell prior to their physical death, Dante greatly contradicts orthodox Christian doctrine. More contradictory, in the absolute lowest level of Hell, Dante places Brutus and Cassius, who murdered Julius Caesar, next to Judas Iscariot who betrayed Christ. Dante equalizes both Caesar and Christ as benefactors. Just as Christ represents the perfect manifestation of religion, Caesar embodies the perfect manifestation of secular government. While Judas should clearly experience harsher punishment, based on Christian morality, he only experiences a slightly worse punishment than Brutus and Caissus. Clearly, Dante’s vision of morality unites both politics and religion. Dante’s political past with Florence immensely influences his writing in The Inferno. Dante repeatedly places Florentine souls in Hell, and further elaborates his political views and ideals, most notably, his view of a separate but equal Church and state. In the final level of hell Dante patently unites his political and religious views of moral justice by showing Lucifer and three greatest sinners of all time—Judas, the betrayer of Christ, and Cassius and Brutus, the betrayers of Julius Caesar. The incorporation of political ideals with religious ones encompasses Dante’s view of divine morality. How to cite Dante’s Inferno, Papers

Alternative To Home Care Samples for Students †MyAssignmenthelp.com

Question: Discuss about the Alternative To Home Care In Ireland. Answer: Discussion of current home care provision The current study discusses the aspect of care services for the ones with intellectual disabilities in Ireland. It is believed that family based or community based care is the best suited approach for care in Ireland (Murphy et al. 2015). Therefore, public care services are only thought to be convenient options in case the community based care services are not available. Additionally, for longer periods of time the responsibility of care for the intellectually challenged or less able was shifted on the shoulders of the women in the family who continued to do it for free (Taggart et al. 2012). However, amidst the changing circumstances the government has made major changes within some of the healthcare policies in order to accommodate advanced care for the ones with cognitive impairment. The need for a more structured public care services could be explained with the help of few of important figures and statistics. As per the estimates from the year 2006, there were 113,000 people aged between 12-55 years who were possessing some kind of intellectual disabilities and needed support (Colomer and de Vries 2016). In order to support the mentally less able the government formulated a number of effective policies and programs. This could further help in restoring the autonomy they could have in making choices regarding the kind of support services they would want to receive. The intellectual disabilities could be attributed to the presence of a number of conditions such developmental delay, fragile X syndrome and Downs syndrome (Millar et al. 2015). The Irish support care consists of a mixture of public and private care structures. A large portion of supportive care is provided by private market based services. The Irish healthcare relies heavily on women and most of it is unpaid care (Simplican et al. 2015). Majority of the care services are attended by general medical practitioners within their homes rather than specialised care services at hospitals. As commented by McMahon et al. (2017), extended form of care is provided by some of the healthcare organizations such as providing meal on wheels for the ones with limited capacitates. Reports and figures have also suggested that two-thirds within the elderly population of Ireland had functional disability and would prefer to receive support care within the comfort of their homes (Chadwick et al. 2013). However, most of the times the ones with cognitive disabilities are left alone at home by their respective family members who often need to travel out of the country due to work p urpose. Additionally, the community based voluntary care services are not comprehensive in its approach and design and therefore lack the basic skills for the delivery of specialised health support services (Doody 2012). As per the breakdown of residential accommodation, in 61% of the cases the family members of the ones with intellectual disabilities would prefer privatized care services over public support services. As mentioned by Murphy et al. (2015), lack of sufficient infrastructure and less availability of finances deteriorated the quality of mental health care services offered by the Ireland based public health care organizations. Legislative framework and policy provision There are a number of policies and legal framework underlining the care of the disabled population in Ireland. One such framework which could be discussed over here is Towards 2016; Ten -Year Framework Social Partnership Agreement 2006-2015. Some of the objectives outlined in the Towards 2016 framework are to provide the individuals with intellectual disability the chance to live an independent and autonomous life (Ali et al. 2012). This was to ensure that they are able to make their decisions without depending on others from support. Additionally, the National Disability Strategy (NDS), 2004, was introduced with the aim of improving the participation of people with disabilities within the society. The main legislative structure supporting the policy is the Disability Act, 2005, which focuses upon making such disability services as a part of the mainstream (McCarron et al. 2013). Under this act the people with disabilities were entitled to a number of services such as: Having their health needs accessed Accessing of individual complaints and appeals The department of justice and equality has been working together for the integration of the National Disability Strategy and the UN convention on the Rights of People with disabilities (inclusionireland.ie 2018). Additionally, the Equal Status Act 2000 and 2004 promote equality and prohibit discrimination against people with discrimination. One of the most important legislation which was drawn in this favour was the National Housing Strategy for people with a disability, 2011-2016. Most people in Ireland with intellectual disabilities have their services delivered by one organization only (Ryan et al. 2014). These include accommodation needs, medical and social services. The service providers receive funding from the HSE to look after the various needs of a disabled person (Coppus 2013). In this respect, a person is assigned a particular service provider from the very beginning leaving them with very few options for change. As argued by McGlinchey et al. (2013), this provides the dis abled population with intellectual disabilities little or no option to excise their personal choice in the selection of care provider. As per new regulation, people with disability regardless of their housing situation were to be considered for allotment of new housing options under the residential care scheme (Iacono et al. 2013). Reflection on team work competencies (UNSTAR model) Team work is one of the most important attributes of health care and support. A well coordinated team ensures that effective flow of services is maintained for the maximum welfare of the patient and their respective families. Therefore, undertaking group project and presentation can help me develop teamwork skills and competencies. Working as a part of team and taking part in combined projects requires a number of key skills and competencies. Some of these are communication skills, problem solving skills, listening and feedback skills. The amalgamation and optimization of such skills can make a team strong. However, as supported by Garca Iriarte et al. (2014), individual contribution is necessary for the success of the entire or the whole team in a care setup. Therefore, working as a part of a team in an aged care set up helped me in developing my communication as well as problem solving skills. It was required that I communicate actively across the team in order to understand the di fferent requirements of the care process delivery. One of the manner in which the team communication aspect could be supported is by active note taking. Note taking and roster formation are some of the habits which can help me prevent the occurrence of an untoward incident within a care set up. Additionally, participating in group presentations has helped me develop my analytical skills further. The sharing of feedback during preparation of group presentation helped me develop my creative thinking skills. Additionally, practising of active listening approaches can help me relate better with the grievances faced by the patients as well as understand my tasks well during the team briefing sessions. In addition, dealing with patients with intellectual disabilities often results in situations where the patient may be showing challenging behaviour. As commented by Amado et al. (2013), practising therapeutic communication approaches with patients with cognitive disabilities can help me in understanding the issues faced by them. However, I have also faced a number of challenges working as part of a team. Some of these were regarding communication issues faced due to language mismatch. In this respect, some of my co-workers within the healthcare team were from different nationalities, which resulted in a communication gap. I often felt that lack of support from a supervisor also result in service gaps. As commented by Iacono et al. (2014), a number of ethical barriers are faced when dealing w ith old age group patients with intellectual disabilities admitted in hospitals. The tasks and the roles performed by an individual within a team could be further explained with the help of an UNSTAR model. The model could be broken into fragments such as UN-intellectual understanding, S/T- situation/ task, A-actions and R-result. Attributes Factors Intellectual understanding I need to understand the key objectives that the team needs to deliver. Situation I need to develop knowledge in using skills such as SBAR which can help me in analysing the situation of the aged client better. Task I need to collaborate well with the team and follow the roster prepared for effective delivery of the tasks within the care set up. Actions I need to consult my team before deciding upon the course of action to be followed for certain patients. The actions should be followed by sufficient risk analysis Result The results should be discussed within the team which will help in learning regarding the gaps or loopholes within the process. Table: Team and self competencies using UNSTAR model (Source: Author) The UNSTAR model can help me develop my team work competencies better as it would help in meeting the key objectives of the work process. Additionally, working under an experienced team can also help me in learning evidence based assessment techniques which could help in analysing the situation of the patient better serving in an acute healthcare setting. One of the most important aspects of working as part of team is that it will help me in understanding my loopholes better. Additionally, working within a team would also mean that I can take help from the seniors in understanding certain jobs and their specific requirements. One of the most important skills which are required working as part of a team is effective negotiation skills. This would help me in settling down the disputes with my team members while working as part of a team. Additionally, working as part of a group would also help me develop better problem solving approach which will help me deal with future challenges aff ectively. References Ali, A., Hassiotis, A., Strydom, A. and King, M., 2012. Self stigma in people with intellectual disabilities and courtesy stigma in family carers: A systematic review.Research in developmental disabilities,33(6), pp.2122-2140. Amado, A.N., Stancliffe, R.J., McCarron, M. and McCallion, P., 2013. Social inclusion and community participation of individuals with intellectual/developmental disabilities.Intellectual and developmental disabilities,51(5), pp.360-375. Chadwick, D.D., Mannan, H., Garcia Iriarte, E., McConkey, R., O'brien, P., Finlay, F., Lawlor, A. and Harrington, G., 2013. Family voices: life for family carers of people with intellectual disabilities in Ireland.Journal of Applied Research in Intellectual Disabilities,26(2), pp.119-132. Colomer, J. and de Vries, J., 2016. Person-centred dementia care: a reality check in two nursing homes in Ireland.Dementia,15(5), pp.1158-1170. Coppus, A.M.W., 2013. People with intellectual disability: What do we know about adulthood and life expectancy?.Developmental disabilities research reviews,18(1), pp.6-16. Doody, O., 2012. Families views on their relatives with intellectual disability moving from a long?stay psychiatric institution to a community?based intellectual disability service: an Irish context.British Journal of Learning Disabilities,40(1), pp.46-54. Garca Iriarte, E., O'brien, P., McConkey, R., Wolfe, M. and O'doherty, S., 2014. Identifying the key concerns of Irish persons with intellectual disability.Journal of Applied Research in Intellectual Disabilities,27(6), pp.564-575. Iacono, T., Bigby, C., Unsworth, C., Douglas, J. and Fitzpatrick, P., 2014. A systematic review of hospital experiences of people with intellectual disability.BMC health services research,14(1), p.505. inclusionireland.ie (2018), inclusionireland.ie , Available at : https://www.inclusionireland.ie/sites/default/files/documents/position_paper_on_implementing_the_nds_ [Accessed on 25 Feb. 2018] McCarron, M., Swinburne, J., Burke, E., McGlinchey, E., Carroll, R. and McCallion, P., 2013. Patterns of multimorbidity in an older population of persons with an intellectual disability: results from the intellectual disability supplement to the Irish longitudinal study on aging (IDS-TILDA).Research in developmental disabilities,34(1), pp.521-527. McGlinchey, E., McCallion, P., Burke, E., Carroll, R. and McCarron, M., 2013. Exploring the issue of employment for adults with an intellectual disability in Ireland.Journal of Applied Research in Intellectual Disabilities,26(4), pp.335-343. McMahon, D.L., Twomey, M., OReilly, M. and Devins, M., 2017. Referrals to a perinatal specialist palliative care consult service in Ireland, 20122015.Archives of Disease in Childhood-Fetal and Neonatal Edition, pp.17. Millar, A.N., Hughes, C.M. and Ryan, C., 2015. Its very complicated: a qualitative study of medicines management in intermediate care facilities in Northern Ireland.BMC health services research,15(1), p.216. Murphy, C.M., Whelan, B.J. and Normand, C., 2015. 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Monday, May 4, 2020

Developing and Managing a Strategic Marketing Plan

Question: The learner works as a marketing manager. He has been asked to write a report, to be presented to the board of directors, on how a strategic marketing plan should be developed and managed in an organisation. Answer: Introduction Strategic marketing is the foundation of the marketing as it will define the marketing style of an organisation. In this report, the planning phase of marketing strategy will be discussed for the organisation. Further, managing the strategy in marketing provides the company to achieve the long-term objective. This is a key factor for finding the way to manage the strategy in the organisation. In the planning phase of a firm, strategic marketing is one of the most important matters for the strategy maker as it will create the strategy for the whole firm at the same time. Discussion Strategic marketing plan may be a single name; however its diametric reach is much larger. It makes the firm to have a different identity from the others. Further, it provides the firm to make a different culture within a competitive environment and formulating the objective as per the strategic intent (Brennan and Brennan, 2008). Strategic marketing will be a part of the strategic management. It helps the organisation to compete in the highly competitive market and also helps the firm to utilise its limited resources for taking the opportunity to excel in the highly competitive market. It provides the management to make the firm more profitable maintaining the effective customer relationship (Doole and Lowe, 2005). Strategic marketing is associated with few process of strategy where some situational analysis is done before making any decision. In this process, management makes decision on resource allocation, implementation of plan and monitoring of the plan. Before making any decis ion, management goes by some results from some analysis like SWOT, PESTEL etc. SWOT analysis provides the insight of internal and external situation of the firm (Parry, 2005). SW indicates the internal situation such as strength and weakness of a firm that may be detected within the operation level to strategic level. OT indicates the external analysis for the firm where it is assessed with the peers company in the market. It provides the management to know the opportunity and threat in the firms business. The strategy of marketing is developed using many tools and in different parts. One of the most important tools is 7P of marketing where both product and service marketing are present. This tool will help the management to know the trends and changes in market (Proctor, 2000). It also provides the firm with a detail analysis on market so that management will be able to segment the market and know the target specifically. From 7P firm will know the strategy required for product, p lace, price, promotion, people, process and physical evidence differently so that it may manage the resources in a proper way. After this stage, the market analysis provides the firm idea on segmentation of market for your market, which helps the management to identify the customers. Further, it gives the information regarding the position of the company in the same segment industry. It is important as it will provide the firm to make its target better and it also provides the information on the target customers. The process involves the implementation of the plan within constraints. The limited resources of the company may open new challenges in this stage and management may change their decision due to non-available of resources. After this step the formulated strategy is implemented and monitored by the management for finding the gap of the planning. The last stage is the controlling phase of the marketing strategy (Ranchhod, 2004). For making the strategic marketing planning success, some models are used by the management. All the models used are useful in different perspective of marketing. The models are Ansoff matrix, BCG matrix, 7P and Porter five force strategies. The 7P model is already defined in early section. Ansoff matrix is associated with the new product development of a firm and new market penetration by the existing product that shows the chance of success for the firm in an expansion mode (Wilson and Gilligan, 2005). It delivers the firm analysis on the new product development in the existing as well as new market. New product development of the company is really important and risky for the firm so that management needs to be cautious before launching the product. Further, it also provides the analysis for new market for the existing product, which helps to expand the business of the firm. BCG matrix predicts the market share and growth of market for any specific product. Using this tool, managem ent gets the advantage of predicting the situation for the existing product and make decision of business for the future. BCG is the measurement of relative market share with the growth in product (Proctor, 2000). Using this matrix, management will be able to make decision of staying in a business or making it a scrap. 7P model is helpful in planning the marketing process matching with the objective of the company. It provides the insight of the separate strategy for the seven elements such as price, product, promotion, place, people, process and physical evidence. Further, it is also an important tool for matching all the Ps for making the strategy successful. It helps the management to make decision on matching the price of the product, promoting it at right place with the help of right people and process. Porter five force strategies is the ideal tool for assessing the competitive strategy of a firm. It describes that firm has competition from the peer companies and further it ha s to compete with the various stakeholders strategy for reducing the risk in its business. The industry rivalry is an external factor that cannot be controlled by the management but they have to deal with the stakeholder management. Here they have two main objectives to achieve minimising the threat of the business and minimising the bargaining power of the stakeholders. The threat from the new entrants and new products are the main concern about the model analysis of Porter (Parry, 2005). New entry of any company in same segment will intensify the competition for the firm. New substitute of the existing product makes the existing product to face challenges in the market and it may possible that firm has to reject the old product due to loose the competition. Bargaining power of the suppliers may make the company to buy raw material at higher cost, which may make the company uncompetitive in the market due to rise in the cost of production. If there is more peers company, then comp any has to face the challenges from them in terms of price, promotion etc. it increases the bargaining power of the customers as it provides the customers with different choices to buy the products. It is also a matter of concern for the company as it reduces the monopoly of the market resulting in intensified competition in market. The rivalry in the industry among the peers company is not good for any firm as it makes the management to make decision to under price its products due to the survival within competition of the peers company. Strategic positioning of the product/service is important as provides the firm the sense of success in a competitive market. It provides the business to be positioned its product in the market so that it can develop the business in various segment. Positioning is important as it provides the key metrics such as price, place of the products. It develops the business model for the product that must be accompanied by the company for the specific company (Doole and Lowe, 2005). Positioning of the product provides valuable information on the price and placing the products. The right price and right place is important for any product as it will be defined by the target market where the purchasing power of customer has to be matched with the price of the product. It also provides information relating to promotion of the product. Relationship marketing is essential in this context as it provides the management to make the loyal customer base for its stable business operation (Erdman, 1937). Relationship marketing has three working principle for making profit and driving the business towards the sustainability (Helm, 2005). It also provides the both parties sellers and customers to meet their objective. The key element of relationship marketing is satisfaction of customers providing the firm to retain the customer for a long time. Using the relationship marketing, firm may get the advantage of attracting new customer; retain the old ones and reduction of cost due to promotion and costs related to marketing. In addition it also makes the beneficial of having loyal customers base and drawing the customers to pay more for the product in future. Relationship marketing is also the factor for developing new product as per desired by the customer that helps the company to develop its intellectual property (Bruhn an d Frommeyer, 2005). Conclusion From the above report, it may be concluded that strategic marketing process is not a single event as it is recorded already. It is a process consist of planning, implementation and controlling three stages. Planning process is the most essential as any incorrect planning may change the situation for the company. Further, without implementation the plan a firm may not face the success of the good plan that is the reason for getting involved with the implementation for the long time by the top management. The system has implemented may become obsolete anytime as the business environment is changing every time. Thus, management needs to implement a controlling measure or monitoring system for the implemented system so that firm may be able to change their strategy whenever necessary. References Books Bradley, F. (2005).International marketing strategy. Harlow, England: Financial Times/Prentice Hall. Brennan, R. and Brennan, R. (2008).Contemporary strategic marketing. Houndmills, Basingstoke, Hampshire: Palgrave Macmillan. Clarke, I. and Flaherty, T. (2005).Advances in electronic marketing. 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